Prior to launching a start-up company, some key questions have to be answered. Chief among these is how the venture will create customers. Toward that end a business plan is drafted, critiqued and revised continually. This helps gather the team around a shared vision that helps them agree and understand how the venture will succeed (or fail) with goals for both the top and bottom lines and everything in between.
For BAM or marketplace ministry ventures, a little more input will prove to be helpful. There are a number of key questions that, when addressed on the front end, will impact outcomes. Included among these issues are:
On Tuesday, (10/25) I will have the privilege of chatting with several that are involved in or considering pursuing BAM opportunities to facilitate a discussion on these and other key issues with the SkyBridge Community. If you have interest in launching a BAM enterprise or using your marketplace ministry with more intentionality, I invite you to join this conversation.